Micro and SME business make up to 98.5% of businesses in Malaysia. Hence, it’s no surprise that the recent pandemic and ensuing lockdown took a toll on the economy (and local businesses) as these businesses rely heavily on local patrons.
If you are a Micro and SME business owner, you may have been facing some challenges recently, such as fewer customers visiting your store or perhaps you are finding it difficult to compete with more digitally savvy businesses.
That is why, in an effort to help business owners like you recover and get back on track, the government has launched the PENJANA short-term National Recovery Plan. One of the initiatives under PENJANA is the Micro and SME’s E-Commerce Campaign, which aims to onboard offline local businesses online to promote business digitalisation.
In line with this initiative, Boost is inviting all businesses, even existing merchants, to sign up for the Micro and SME’s E-commerce Campaign on their platform and enjoy the additional #KasiTambah benefits amounting to RM10 million worth of advertising and incentives for over 20,000 merchants that go alongside the campaign.
To illustrate how Boost is helping local businesses take advantage of digitalisation, let’s follow Kak Siti’s story on how Boost helped take her kuih stall online.
Kak Siti may be a fictional character here, but her story mirrors that of many merchants on the platform. Boost supports business owners, such as yourself, on your journey to becoming an online business with tools such as digitising payments, increasing business visibility and more recently the Micro and SME’s E-Commerce Campaign.
If you are a business owner and would like to take advantage of this benefit provided by the government and Boost, you can learn more about Boost Micro and SME’s E-Commerce campaign here.