Luno has achieved a new milestone, surpassing 1 million customers in Malaysia, reinforcing its position as the country’s dominant and trusted digital asset exchange. Alongside this achievement, Luno has reported a 32% year-on-year growth in cumulative transaction volume, reaching RM87 billion—a testament to the growing confidence in Malaysia’s digital asset ecosystem.

At its Luno Insights event today, the exchange shared additional accomplishments that highlight its role in shaping the local cryptocurrency industry. It has processed over 72 million transactions to date, covering a range of activities from depositing and withdrawing ringgit to buying, selling, and transferring digital assets. Assets under custody have more than doubled from the previous year, climbing to RM4.28 billion.

Among the 19 tokens available for trade on Luno Malaysia’s platform, Bitcoin (BTC), Ripple (XRP), Solana (SOL), and Ethereum (ETH) emerged as the most popular cryptocurrencies among users. Meanwhile, the platform’s staking services have also seen substantial uptake, with Ethereum (ETH) accounting for 55% of staking assets under custody, followed by Solana (SOL) at 25%, and Cardano (ADA) at 20%.

Scarlett Chai, Luno’s Country Manager for Malaysia, noted that digital assets are increasingly being viewed as a viable option for diversifying investments, with participation spanning all age and income groups. The average Luno Malaysia investor is 34.8 years old, with a median deposit of RM100. She also highlighted that customers come from various industries, including manufacturing, construction, engineering, and education, and that the platform recorded a 17% increase in female investors this year, outpacing the 14% growth in male users.

Luno also announced it is the world’s first regulated digital asset exchange to offer Shariah-compliant Ethereum staking, a service now available exclusively in Malaysia. This ensures that Muslim investors can participate in staking with confidence that their investments align with Islamic values. Aside from that, it has also launche Luno Institutional to further strengthens its offerings, providing tailored services for institutional investors, professional traders, and fund managers, complete with advanced account management and deep liquidity.

Luno’s achievements extend beyond Malaysia. In November, the exchange was recognised by CCData, receiving Southeast Asia’s highest rating and the highest global transparency score among all reviewed exchanges. 

Chai emphasised that these milestones reflect Luno’s dedication to providing a secure and accessible platform for Malaysians. “Our growth reflects not only the increasing interest in digital assets but also the trust that our users place in us,” she said.

Aaron Tang, Luno’s General Manager for Asia-Pacific, expressed pride in Luno’s role in Malaysia, highlighting how the platform’s collaboration with regulators such as the Securities Commission Malaysia and Bank Negara Malaysia has contributed to the growth of the local digital asset industry. “Our commitment to driving the industry forward has resulted in us spearheading 18 of the 19 approved digital assets,” he said as an example of its central role. 

Moving forward to 2025, Chai stated that Luno will continue to work alongside industry partners and regulators towards creating a better digital assets ecosystem in Malaysia, with new products and features in the pipeline.

• TAGS:
• Aaron Tang
• Bitcoin
• Cardano
• Cryptocurrency
• Ethereum
• Luno
• Luno Malaysia
• Ripple
• Scarlett Chai