1st March 2022 - 3 min read

UOB Asset Management (UOBAM) has brought its SimpleInvest Solutions to Malaysian shores, providing individual investors with access to risk-adjusted and diversified funds that cater to different risk appetites and financial goals.
Specifically, there are three unique, actively managed funds offered under SimpleInvest Solutions, namely:
| Funds | Target audience | Details |
| United Simple Income Select (USIS) | – Investors with moderate risk tolerance – Medium- to long-term investment horizon | – Employs fund-of-funds (FOF) strategy – Invests in a diversified portfolio of collective investment schemes of fixed income, equity, and multi-asset funds |
| United Simple Growth Select (USGS) | – Investors with high risk tolerance – Medium- to long-term investment horizon | – Also employs fund-of-funds (FOF) strategy – Invests in a collective investment scheme of equity funds, with exposure to disruptive sectors such as automation, robotics, artificial intelligence (AI), and healthcare innovation |
| United Money Market Fund | – Risk-averse investors – Short-term investment horizon | – Offers high liquidity by investing primarily in fixed income securities, money market instruments, and deposits |

UOBAM further explained that investors can subscribe to these funds in both domestic and foreign currencies, with a minimum initial investment of RM1,000, A$1,000, S$1,000, or US$1,000. Note that the United Money Market Fund is only available at selected distributors, while the USIS and USGS are distributed exclusively by UOB Malaysia.
The chief executive officer of UOBAM (Malaysia), Lim Suet Ling said that the introduction of SimpleInvest Solutions is spurred by the current backdrop of market uncertainty and low global interest rates. This, in turn, presents individual investors with the challenge of building a solid investment portfolio.
“With SimpleInvest Solutions, we aim to address this pain point. Designed to suit a spectrum of risk profiles, the SimpleInvest Solutions enable investors at different life stages to invest simply and smartly just by selecting the solution that matches their risk tolerance levels and investment objectives,” said Lim, adding that UOBAM leveraged on its fund management expertise to select the underlying funds.

“We take into account insights into the volatile financial markets and analyse each underlying funds for its risk and return drivers, using our in-house screening and asset allocation capabilities. We will consistently monitor the underlying funds’ performance to readjust the investment process, as well as to rebalance the portfolios where necessary,” Lim further stated.
SimpleInvest Solutions was first rolled out in Singapore back in June 2021, and was made accessible to the public via its UOB Mighty app. This version of the solution also offers three solutions to fulfil different investment objectives (Liquidity, Income, or Growth), and allows investors to start their investment with only S$100.
(Source: The Star)
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