From 15 March to 15 May 2020, Penangites will be given an exclusive 50% discount on ticket prices, products, and services when they visit participating tourism-related businesses within the Penang state. The discount is offered through a newly launched campaign dubbed “Penang-lang 50% off”, which is introduced to revitalise the state tourism sector that suffered from the Covid-19 outbreak.
To be eligible for the rebates, you have to – of course – be a Penangite, or have a Penang residential address on your MyKad. If you qualify, then you will be entitled to a 50% discount at more than 20 tourism-oriented establishments, all of which are members of the Association of Tourism Attractions Penang (ATAP). This would include attractions, retail outlets, and thematic restaurants:
|Attractions||Retailers and Restaurants|
To claim your discounts, present your MyKad with the Penang state code (07, 34, and 35) or with a Penang address.
The “Penang-lang 50% off” campaign, taglined Cuti-Cuti Penang, is an effort resulting from the collaboration between ATAP, Penang Global Tourism, and the state tourism committee.
State tourism EXCO, Yeoh Soon Hin, said that this is also an encouragement for Penangites to travel within the state and experience the local attractions instead of travelling abroad. They can then share the experience with their family and friends outside of Penang.
“We would like to take this opportunity to remind everyone that they don’t have to go far with Penang’s plentiful attraction,” said Yeoh.
Penang’s campaign is another example of strategies employed to overcome the slump in the country’s tourism sector. Prior to this, Langkawi hotels, too, have begun offering up to 70% discounts to drive the demand for tourism back up.
(Source: Malay Mail)