27 Apr - 3 min read
The Ministry of Entrepreneur Development and Cooperatives (MEDAC) and SME Corp Malaysia have collaborated with e-wallet service provider KiplePay to officially launch the new WarongKu platform. The e-commerce platform aims to bring 25,000 small traders online, empowering them with their own payment terminals for cashless and contactless payment options by 2022.
As of today, the initiative has already equipped 3,000 small traders with payment terminals, with another 3,500 merchants to be brought onboard in the following batch. The payment terminals are provided by KiplePay, who is also powering the payment gateway, and customers of these onboarded merchants will be able to make online payments using their preferred e-wallet providers.
Upon signing up as a WarongKu merchant, the traders will then be provided with a Kiple Merchant ID so that they can receive their sales payments. The payments will be credited into their account within two days.
“In order to thrive in a post pandemic world, businesses are actively exploring how best to include digital solutions in their overall business to ensure continuity and keep up with an increasingly competitive ecosystem. The introduction of WarongKu aims to help small businesses address this need and is a timely initiative during Ramadan,” said the chief executive officer of KiplePay, Tan Kay Yen.
The chief executive officer of Warong, Mohd Nadzri Kamarulzaman also chimed in to say that his company is especially focused on supporting the smaller traders and micro merchants – most of which are home-based businesses – as well as market sellers. “Partnering with Green Packet Berhad, the parent company of KiplePay Sdn Bhd, who has many years of experience in the digital field is a practical move to ensure that this community of small businesses has the necessary support needed to thrive in this new landscape,” he added.
WarongKu is not Nadzri’s first e-commerce platform venture; prior to launching WarongKu, he had also recently launched Warong Rider, a delivery platform that serves the needs of hawkers and petty traders. It was rolled out in February 2021, with the aim of maintaining a lower delivery rate for these businesses so that customers will be encouraged to order from them. WarongKu is essentially portrayed as a follow-up to complement Warong Rider.
Small businesses that are interested to find out more about the WarongKu platform can go ahead and visit its website here.
(Source: Business Today)
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