ASNB Upgrades myASNB App With Mobile Onboarding And Goal-Based Investment Features
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Amanah Saham Nasional Berhad (ASNB) has enhanced its myASNB mobile app with two new features, namely the mobile registration and onboarding feature as well as a goal-based investing function dubbed Target Labur. Both improvements are expected to offer a more convenient investment experience to its users as they strive towards their financial goals.

The two new features are part of a major update to the app, which was launched back in 2019. The new mobile onboarding feature will enable interested investors to easily open an account via the myASNB app, without having to visit physical branches or its agents. They will need to go through an electronic Know-Your-Customer (eKYC) process to verify their identity, including taking a selfie. Existing ASNB customers, too, can set up their myASNB portal and mobile app accounts, and update their personal details from the comfort of their own homes.

Aside from that, the new Target Labur feature is a goal-based investment tool that is designed to encourage Malaysians to invest based on their desired financial goals. The feature provides various pre-set goals that investors can immediately tap into, but there is also the option to customise their own objectives. Additionally, it will provide suggested monthly investment amounts based on the goal targets, as well as an overview of the investor’s progress towards his or her goals.

The Target Labur function is being rolled out in stages according to age groups, starting with those who are aged between 18 to 34 years old. It will be available to all myASNB app users by 29 October 2021.

“These enhancements on the myASNB mobile app are part of our commitment to continuously deliver innovation to our unitholders. Anyone can now open an ASNB account or register for the myASNB portal and app purely through their mobile phone,” said the president and group chief executive officer of PNB, Ahmad Zulqarnain Onn, adding that the features will help investors to make regular and consistent investments more seamlessly.

In celebration of the rollout of both features, ASNB has also launched a #JomLabur campaign that will reward unitholders who tap into the Target Labur feature by creating two goals (minimum investment amount of RM5,000 per goal). The campaign – which is supported by UMW Group, Payments Network Malaysia (PayNet), RinggitPlus, and Grab – offers the opportunity to win prizes such as a Toyota Vios and Toyota Yaris, iPhone 12, and RinggitPlus Financial Planner access passes – all in, there’s a total of RM200,000 worth of prizes. Already ongoing, the campaign will continue all the way up to 31 December 2021.

To access these new features, all myASNB app users will need to update their apps to the latest version. You can also download the myASNB app for free from Google Play, the App Store, and the Huawei AppGallery.

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