28 Apr - 3 min read
Customers visiting the Ramadan and Aidilfitri bazaars at Lorong Tuanku Abdul Rahman (TAR) and in Bandar Sri Permaisuri, Cheras will now be able to pay for their purchases using the ShopeePay e-wallet. This comes as ShopeePay collaborated with the Kuala Lumpur City Hall (DBKL) to enable its payment features for approximately 300 bazaar merchants, as part of its commitment to digitise micro, small, and medium enterprises (MSMEs).
According to the head of ShopeePay Malaysia, Alain Yee, offline merchants – especially micro traders and bazaar sellers – were among those hit hardest by the Covid-19 pandemic. Now, though, such bazaars have made a comeback, and ShopeePay hopes to assist by introducing them to its e-wallet alongside other curated incentives that will enable them to earn more.
With regard to enabling ShopeePay for the vendors, Yee emphasised that cashless payments are recommended to avoid unnecessary and extended time spent outdoors during the ongoing pandemic. On top of that, it can mitigate the risk of Covid-19 transmission posed by the exchange of physical cash.
Aside from that, Yee said that ShopeePay has also launched the Tawaran Bazar Ramadan campaign, where one of the perks offered is the waiver of the merchant discount rate (MTR) to support traders through economic recovery. With this waiver, traders will be able to use the e-wallet for their sales for free.
“By waiving the MDR charges, it is as good as collecting cash because you get 100% of the value of your sale and your transactions are all digitally recorded – which makes bookkeeping and sales reconciliation a lot easier. We hope with this, the traders will begin to also see the benefits of going digital. When more traders go digital, they will naturally also push the adoption of cashless payments among consumers,” added Yee.
On top of the waived MDR charges for traders, ShopeePay’s Tawaran Bazar Ramadan campaign also offers some incentives for consumers. This includes a RM4 cashback, which can be earned with a minimum spend of RM8 at participating vendors – such as Tealive, Nando’s, and Mohammad Chow. To obtain the cashback, buyers will need to first purchase the selected ShopeePay Bazaar vouchers that are priced at 5 sen each from the “Deals Near Me” function. They can then apply the voucher when they pay at the trader’s stall to receive the cashback.
Briefly, ShopeePay’s “Deals Near Me” function was launched just two weeks ago. It is a location-based, online-to-offline function that allows users to discover deals offered by nearby merchants through ShopeePay Vouchers available in the app.
Aside from the RM4 cashback, ShopeePay also has another ongoing RM3 cashback campaign that users can tap into for more discounts. This separate cashback can be earned on a daily basis with a minimum spend of RM15 each day. This essentially means that you can earn a total of RM7 cashback daily when you pay for your purchases at these selected merchants with ShopeePay.
You can find out more about Shopee’s Tawaran Bazar Ramadan campaign here.